Switchboard LGBT+ Helpline will be the beneficiary charity for the third year running, for the sales of special Pride Skittle packs.
AS Jubilee Pride celebrations for 2019 getting into full swing, Skittles have once again given up their rainbow to show their support for Pride – because “during Pride, only one rainbow matters”.
This year, Mars Wrigley Confectionery have developed four unique rainbow-less packs of the flavoursome confectionery.
The four individual packs were designed by prominent members of the LGBT+ community; Thomas Wolski, Kate Moross, Maia Boakye, and Switchboard patron Fox Fisher, all showcasing what Pride means to them.
Last year the Skittles brand raised over £31,000 for the London based, Switchboard LGBT+ Helpline. This year, you can help spread the love even further by supporting and purchasing these unique packs from Tesco stores.
Family size packs (196g) are available NOW, with larger more to share (350g) packs available from June.
Dan Newell, Mars Wrigley Confectionery, Fruity Confections Marketing Director, said: “As a major brand we have a responsibility to use our voice and the power of our reputation for good, and supporting Pride is a great example of this.”
Switchboard Co-chair Natasha Walker added: “We are honoured that Mars Confectionery have chosen Switchboard to benefit from their celebratory packages, particularly with artwork designed by one of our charity patrons. It’s fantastic that people can not only taste the infamous rainbow, but support the great causes reflected in the Rainbow flag through the work of Switchboard.”
Switchboard is a charity, originally founded in 1974 and formerly known as Lesbian and Gay Switchboard. It provides a one-stop listening service for LGBT+ people on the phone, by email and through Instant Messaging.
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