Dance World Cup comes to Brighton

Besi Besemar June 14, 2013

Dance World Cup

The Dance World Cup 2013 is taking place in Brighton & Hove at the Brighton Dome complex from July 1-6. It is the first time a mainland UK destination has been chosen to host the event which is designed to bring young performers from around the globe together through the language of dance.

The event is expected bring economic benefit in excess of £2.5 million to the city. A record-breaking 3,000 competitors from over 24 countries have already registered to take part in the event, which last year attracted 2,000 participants to Austria.

Entrants aged from 3-25 years will compete in an array of dance genres including ballet, national, modern, jazz, show dance, tap, song and dance, street and hip hop.

Each year over 18,000 dancers take part in a series of heats in their own countries to qualify for a place in the final competition which is seen as a showcase for the best children and youth dancers in the world.

An opening ceremony led by Brighton & Hove mayor, Denise Cobb, will see competitors, with their national flags and mascots dressed in national costume, gathered on the lawn of the Royal Pavilion on July 1 at 3.45 pm.

Local school children have been invited to attend the event over the course of the week and are encouraged to champion competitors from other countries as well as cheering on the England team.

A gala performance to showcase the competition winners will take place at the Brighton Dome Concert Hall on Saturday July 6 2013.

BHCC’s assistant chief executive, Paula Murray, was instrumental in the bid to bring the event to the city and the VisitBrighton Convention Bureau has acted as conduit providing support to the organisers, facilitating accommodation bookings and arranging Greeters to welcome people to the city. All event participants will be given city maps and a VisitBrighton Delegate Deals card which offers a range of discounts at stores and restaurants across the city.

Paula Murray adds:

“We’re very happy to have brought this important event to the city and look forward to giving the young dancers a warm welcome. There are so many different types of dance and the competition is an ideal platform to highlight what’s on offer. The event is a fantastic showcase for the skills and dedication of these young people in their chosen sport and should inspire our own budding dancers to aim high.”